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Our approach

Pourquoi Pas supports a strong and distinctive philosophy: Why not?

People

At the heart of Pourquoi Pas are people.

They are at the centre of everything Pourquoi Pas does: the purpose and the reason to exist. We take individual leaders and organizations on a journey of self reflection and discovery, challenging the conscious and subconscious beliefs that hold us back.

Much like the relationship we have with ourselves, our relationship with others is equally conducive to happiness and fulfilment. Humans are inherently social creatures, wired to connect with others on all levels; biologically, physically, cognitively and spiritually. We seek connection, providing meaning and purpose in the everyday.Tout comme notre relation avec nous-mêmes, notre relation avec les autres est essentielle pour notre bonheur et notre épanouissement.En tant qu’êtres humains, nous sommes intrinsèquement sociaux et avons besoin de nous connecter avec les autres à tous les niveaux : biologique, physique, cognitif et spirituel. Nous cherchons des liens qui donnent un sens et une raison d’être à notre vie quotidienne.Al igual que nuestra relación con nosotros mismos es esencial para nuestra felicidad y realización, también lo es nuestra relación con los demás.
 

Private Sector Leaders

Since his inauguration in January 2025, President Donald Trump has threatened Canadian entrepreneurs, business leaders and Canadian manufacturers with tariffs on goods and services destined for American markets.

These tariffs create financial uncertainty for Canadian companies and wreak havoc on their operations, their people and their bottom line.

The looming threats of American tariffs disrupt trade relationships and put downward pressure on Canada’s economic growth. Without effective countermeasures or alternative markets, entrepreneurs, business leaders and manufacturers risk slower economic expansion and potential long-term challenges for key industries.

Our business coaches work with entrepreneurs, business leaders and executives in helping them navigate this new reality.

Through coaching, entrepreneurs and business leaders will:

    • Identify risks, current and evolving challenges posed by American tariffs
    • Validate or land on a net new strategic vision and roadmap
    • Anticipate market changes & demand fluctuations
    • Identify new business partners across Canadian and international borders, and expand into new markets with continuous, stable and sustainable growth

Through coaching, entrepreneurs and business leaders will also:

    • Gain insights and additional leadership tools and strategies to become increasingly resilient and set achievable, realistic and stretch goals
    • Develop strategies to achieve those goals
    • Strengthen their leadership team to achieve results and success

Entrepreneurs and business leaders gain greater self- and situational awareness. greater confidence in their organization’s ability to grow and thrive in today’s market economy.

 

 

 

 

 

“Entrepreneurs and business leaders need support today more than ever with American tariffs looming heavily on Canadian companies. In times of uncertainty, business coaching helps business executives build more resilient organizations.”       

– Luc Lafrance, former CIO in the Government of Canada / former Senior Executive & Associate Partner, Accenture

 

 

 

 

 

Public Sector Leaders

Coaching helps public sector executives by providing a safe space to,

    • Reflect on their leadership style
    • Identify areas for improvement
    • Develop new skills
    • Navigate complex political landscapes and transition from one government to another, and ultimately
    • Enhance their effectiveness in achieving organizational goals

particularly by improving communication, decision-making, and stakeholder management within the unique constraints of the public sector.

Through leadership development and executive coaching, public sector leaders will enhance their self- and situational awareness making them better people leaders.

 

 

 

 

 

 

“Public Sector executives, managers and team leads need support today more than ever. Not all savings are equal, investing in people by way of leadership development and executive coaching has never been more important.”

– Mimi Moore, CEO, Pourquoi Pas Coaching International

 

 

 

 

 

Nonprofit Leaders

Coaching helps nonprofit Executives and leaders in the same way it helps private and public sector leaders. We offer confidential spaces of trust and respect, wherein open and honest dialogue lead to greater self-awareness and enhanced leadership skills. 

We help leaders:

  • Explore, reflect on, and enhance their leadership styles
  • Identify leadership growth areas
  • Assess risks and vulnerabilities and develop mitigation strategies
  • Navigate complex, multi-layered environments to enhance effectiveness when working with teams, volunteers, partner organizations, political influences, funders, donors, and communities
  • Enhance leaders’ effectiveness in achieving organizational goals
  • Positively challenge leaders to embrace discomfort to achieve greater self-awareness and growth
  • Explore career transitions

Executive and leadership coaching helps nonprofit leaders become their best selves, both professionally and personally. This contributes to higher confidence levels and beautifully aligns the organization’s mission, vision, and values – not only to achieve their mandates, but to exceed expectations and contribute to the public and social good of communities and people everywhere.

 

 

 

 

 

 

 

“Nonprofit organizations face many challenges from fundraising, to building public trust, to operating with scarce resources, to managing a board of directors. Investing in people by way of leadership development and executive coaching has never been more important to broaden social impact, maximize thin margins, and provide effective programs and services .”


 – Deirdre Freiheit, former President & CEO, Shepherds of Good Hope (Ottawa’s largest shelter and supportive housing provider for people of all genders who experience homelessness)

 

 

 

Performance coaching

Individuals are invited to imagine themselves at the height of their performance and in complete flow - that state of being where everything feels effortless and exhilarating at once.

Conflict coaching

Individuals experiencing conflict at home, at school or at work are invited to increase their own level of self-awareness vis-à-vis conflict (in other words, are they an instigator, are they aggressive or passive-aggressive, or are they an avoider of conflict?) and to identify authentic ways to engage with others and achieve meaningful, lasting resolutions.

Leadership coaching

Leaders (regardless of level or span of control) are invited to grow and develop as a conscious leader and to hone their leadership skills regardless of whether they are an individual contributor, a manager, or a senior executive (c-suite).

Transition or career coaching

Individuals who are wanting to transition to something different (laterally or vertically) are invited to consider various options that are consistent with their core values – this can include mock interviews followed by constructive feedback. Transition coaching also includes supporting individuals within the first 100 or more days into a new role.

Organizational or business coaching

Business owners and entrepreneurs are given space to reflect and identify goals, and to subsequently design and implement concrete strategies to obtain those goals and elevate the overall performance of their people and their organization.

Student coaching

Students are often faced with difficult choices regarding their education - be it at university or in the trades, in their home country or abroad. One common question they ask themselves is “What do I want to do? What’s next?” To support and encourage these young adults to answer those questions and many others, space is created to enable them to reflect on their goals and explore the endless possibilities during this crucial time of their lives.

Team coaching

For the first time in history, the workforce is made up of 5 generation of workers each impacted by different social, economic, and political influences. Team coaching is an intimate coaching space wherein the individuals of the same team come together to accomplish a host of issues, including but not limited to, Foster trust Establish common ground Clarify mandate, purpose, priorities, roles and responsibilities Resolve conflict Improve communication and relationships Create synergy and more.

Group coaching

Group coaching is a facilitated safe space wherein individuals that share common interests come together as a peer group to grow and learn from one another. This shared process is commonly referred to as generating or cultivating “collective wisdom” stemming from the group itself.

Coach mentoring

Are you a coach in need of mentoring to meet your ICF or other accreditation? At Pourquoi Pas, we also offer mentoring to coaches and leaders who are looking to hone and perfect their skills in effective and impactful coaching.

Mindset coaching

An individual’s mindset is shaped by a multitude of factors from socialization to genetics. It is shaped by the individual’s upbringing, education, relationships with people and things (eg, money, house, cars), and a host of other lived experiences throughout life. Going forward, an individual’s mindset will shape the nature of their decisions, actions, reactions, and inactions. Mindset coaching invites the individual to uncover the assumptions through which they interpret life – and enable them to revise and reverse thought patterns and belief systems that may not serve them well.

Meet the team

Pourquoi Pas, headed by founder Mimi Moore, is an established group of international thought leaders — informed opinion leaders, consultants and the go-to people in their fields of expertise.

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Transforming
leaders

Transformer
les leaders

Transformación
de líderes

Pourquoi Pas Coaching International is a leadership development and coaching firm that helps entrepreneurs, business leaders, executives and their organisations meet their challenges by discovering, inspiring and liberating human potential through change and growth.Pourquoi Pas Coaching International est une firme de développement du leadership et de coaching qui aide les entrepreneurs, les chefs d’entreprise, les cadres et leurs organisations à relever leurs défis en découvrant, et libérant pleinement leur potentiel humain grâce au changement et à la croissance.Pourquoi Pas Coaching International es una empresa de desarrollo del liderazgo y coaching que ayuda a empresarios, líderes empresariales, ejecutivos y a sus organizaciones a superar sus retos descubriendo, inspirando y liberando el potencial humano a través del cambio y el crecimiento.

Through leadership development and coaching, Pourquoi Pas works with you, using its creative discovery process and consulting framework, to help release your full leadership potential.À travers le développement du leadership et le coaching, Pourquoi Pas travaille avec vous, en utilisant son processus de découverte créative et son cadre de conseil, pour vous aider à libérer tout votre potentiel de leadership.Pourquoi Pas trabaja en colaboración con el cliente utilizando un enfoque de descubrimiento creativo y un proceso de consulta estructurado, para ayudarle a liberar todo su potencial de liderazgo.

WHAT WE DOCE QUE NOUS FAISONS LO QUE HACEMOS

‘We believe change is worth changing for.’‘Nous croyons que le changement sociétal nécessite le changement tant au niveau organisationnel qu’au niveau individuel.’‘Creemos que merece la pena vivir plenamente el cambio’
– Mimi Moore, Founder and Executive Coach– Mimi Moore, Présidente et coach exécutif – Mimi Moore, Presidenta y coach ejecutiva

ABOUT USÀ PROPOS DE NOUSSOBRE NOSOTROS

‘Overcoming a leadership or business challenge — or any other life hurdle for that matter — in a rapidly changing and complex environment can be daunting at best. Through leadership development and coaching, we at Pourquoi Pas accompany entrepreneurs, business leaders, executives and their teams throughout their careers.’«Relever un défi professionnel,de leadership ou autre obstacle de vie – dans un environnement complexe et en évolution rapide peut s’avérer décourageant dans le meilleur des cas. À travers le développement du leadership et le coaching, Pourquoi Pas accompagne les entrepreneurs, les chefs d’entreprise, les cadres et leurs équipes tout au long de leur carrière.»‘Asumir un reto de liderazgo o superar un obstáculo en la vida – en un entorno de ritmo trepidante y fluido puede ser desalentador. En Pourquoi Pas, apoyamos a nuestros clientes en cada paso del camino.’

– Mimi Moore, Founder and Executive Coach– Mimi Moore, Présidente et coach exécutif– Mimi Moore, Presidenta y coach ejecutiva

MEET THE TEAMRENCONTRER L’ÉQUIPECONOZCA AL EQUIPO

Our programs

Nos programmes

Nuestros programas

Through leadership development and leadership coaching, Pourquoi Pas helps entrepreneurs, business leaders, executives and their organizations meet their challenges by discovering, inspiring and liberating human potential through change and growth.Nous aidons les individus et les organisations à relever leurs défis par le changement en découvrant, inspirant et libérant le potentiel humain.Ayudamos a personas y organizaciones a superar sus retos a través del cambio, descubriendo, inspirando y liberando el potencial humano.

SEE PROGRAMSVOIR LES PROGRAMMESVER LOS PROGRAMAS

‘Let yourself be silently drawn by the strange pull of what you really love. It will not lead you astray.’‘Laissez-vous être silencieusement attiré par la force étrange de ce que vous aimez vraiment. Elle ne vous perdra pas.’‘Déjate atraer silenciosamente por la extraña fuerza de lo que realmente amas. No te perderá.’

– Rumi– Rumi– Rumi

OUR COACHINGNOTRE COACHINGNUESTRO COACHING

If you are interested in learning more about our leadership development programs or our coaching services:Si vous souhaitez en savoir plus sur nos programmes de développement du leadership ou nos services de coaching : Si está interesado en saber más sobre nuestros programas de desarrollo del liderazgo o nuestros servicios de coaching:

CONTACT USCONTACTEZ-NOUS CONTACTA CON NOSOTROS

Mimi Moore
To learn more:Pour en savoir plus:Para saber más:

CONTACT USCONTACTEZ-NOUSCONTACTAR

To see our programs click below:Pour voir nos programmes, cliquez ci-dessous:Para ver nuestros programas, haga clic a continuación:

SEE PROGRAMSVOIR LES PROGRAMMESVER LOS PROGRAMAS